Thursday, May 15, 2008

Female Athletes as Sex Symbols

It is not uncommon for female athletes to be featured in magazines as Playboy and other sex selling magazines, but how often do you see male athletes featured in sex magazines? almost never. Attractive and feminine female athletes are sometimes featured in male magazines as sex symbols. Along with women being featured in magazines such as playboy, attractive female athletes are also used in AD campaigns or in the fashion industry as models. Obviously, sex sells. As for male athletes, they are almost never featured in sex magazines, but occasionally used as models in advertisements. Female athletes are made into sex symbols, while most male athletes are not. For female athletes in increases their fame and popularity to be featured in playboy or other male magazines. For instance, Anna Kournikova has been featured in playboy and multiple advertisements, so she is seen as sex symbol and female athlete. This degrades female athletes and puts them into another category as sex symbols, rather than athletic talented women. We have discussed this in women in sport how many women in sports' outfits are much more risque than mens, which causes women athletes to be viewed as sex symbols as well as athletes. We've discussed how female sports are more focused on the women and how they look rather than the athletics and competition.

Katherine Lian Burton
KIN 338I W 7-945

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