Stephanie Bruschini
(KIN 388I S2)
Thursday, May 10, 2012
Women in the Media
From all the topics we covered in class the
subjected that intrigued me the most was women in sports and their portrayal and
coverage in the media. Women athletes continue to be
under-represented in news coverage, and are often portrayed in stereotypical
avenues; such as house wives, mother, or being “sexy”. Although there has been
a steady increase in the number of women professionals over the past 20 years,
most mainstream press coverage continues to rely on men athletics to get there
sport coverage. Women in the news are more likely to be featured in stories
about accidents, domestic violence, or showing their physical appearanceoff
rather than in stories about their professional abilities or expertise. In the
latter portion of the semester I got to read articles on women and their
portrayal in the media. According to the articleGender
in Televised Sports by Center for Feminist Research University of
Southern California, 2009 1.6% of airtime was devoted to women’s
sports, in contrast to the 96.3% devoted to male athletes.Media images of women
in sports are very different from the media images of male athletes in action. It’s
disappointing how women in sports are still being considered to be the under
dogs in the game and are treated with the inequality’s of media coverage,
sports endorsements and the proper recognitions that they deserve.
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