Wednesday, December 15, 2010

Cindy Yorba: Blog #2, NIKE campaign

Cindy Yorba
kin 338I.S6

http://www.rm116.com/2005/08/nike_hearts_rea.html

I came across this while doing research for my awareness assignment. I believe Nick also mentioned these ads, just thought I'd let all you get a better look at the pictures and give you a chance to read what they say. In a way i feel that they are empowering to athletes and those who are more muscular, but I also feel that they are disembodying women into certain body parts. they are not seeing them as a whole, but by butts/ shoulders/ thighs/ legs; parts that are usually seen as sex objects or used to sell products. I find these ads to be contradicting, what do you all think?





No comments: